This is an extremely exciting industry development for us all. With investment in social media becoming almost mandatory we are all in need of an accurate measurement tool. There are many social media monitors available online, some are free some are not, but in the main they all simply show who is saying what about your brand. You then need to find the resource time to trawl through all this information, of which there can be millions of pieces, to form an opinion. RBH Radar does this for you, in real time. So the time companies would have spent pondering over social perception and simply monitoring online chatter can now be spent building informed social media strategies to remain relevant and useful to their customers and therefore always a step ahead of their competition in this fast paced environment.
Supported by Social Radar in the US, RBH Radar helps companies quantify the impact, ROI and ultimately measure the perception of their brand online and take action.
You can access Social Radar in UK direct from RBH or you can take advanatge of RBH Radar and the actionable insights and support system this will give - why not take a look at both and then decide?
Whichever route is taken you get more data on social media than Nielsen Buzz Monitor, has indexed over 2.3 billion blogs, feeds, forums, tweets, campaigns and it has the ability to show not only positive and negative brand perception but conflicting sentiment also using complex page-reading algorithms.
Check out RBH Radar for more details or email me at gray@RBH.co.uk for your free Social Overview.
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